Cocktail pricing benchmark, Dubai bars

A cocktail list carries two different products under one heading. The classics are a price the guest can compare anywhere in the world; the signatures are the bar's own argument for why it should charge more. The gap between them is the interesting number, and it is measurable because both are printed on the same page.

priced cocktail listings1,982

CollectionContinuous

AvailabilityOn request

The questions this answers

Where does our cocktail pricing sit against the market?
How much more does the city charge for a signature than for a classic?
Is the premium we charge for our own list in line, or ahead of it?
How far does a signature sit above a classic on the same list?

What is inside

Signature against classicThe two read separately, with the difference stated in dirhams and in per cent, and both prices printed so the percentage can be checked.

Distribution across the marketThe median for the cocktail list as a whole, and the step from a classic to a signature on the same list.

Position of a list you supplyWhere your own list falls inside the distribution.

Where the top of the market sitsHow far the range reaches and how many restaurants go there.

Methodology note and appendixSelection rules, counting rules and the structured tables.

Why this one

Bought by bar and beverage teams before a list relaunch, and by spirits brands who want to know what a serve built on their product is worth on a Dubai list.

What MenuIndex does not do

No aggregators. Delivery platforms, reservation sites, review portals and listing directories are excluded as sources. A menu published through those channels is edited for the channel and priced for a different margin, so it is not comparable with a dine-in menu.
No restaurant is identified. Reports describe the market. No individual business is named, quoted or ranked, in the text, in a table or in an example.
Nothing is estimated. A price is never inferred, modelled or filled in from a similar dish, and any breakdown drawn narrowly enough to point at one business is withheld rather than published.
No advice. A report is market intelligence, not consultancy. It states what the market prints and leaves the decision where it belongs.

Price

AED 2,900 · with breakdowns AED 6,900

One report on the subject above, or the same subject broken down by cuisine, price level or licence. Send the question first: we check the dataset before quoting, and where what stands behind your question is too thin to answer it honestly, we say so instead of estimating.

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This title sits in Wine, Spirits & Bar. Full rules in the methodology.

Wine List BenchmarkThe published wine list, read line by line. What the market charges by the glass and by the… Spirits Depth ReportThe back bar, counted. How many listings a market-standard shelf carries in each category,… Wine, Spirits & BarEvery title in this category, and what they have in common. MethodologyThe rules behind every figure in this report.